2012 FIFI AWARDS WINNERS, Fragrance of the Year, 2012 FiFi Awards, Saluting the best in the world of fragrances, the stars were out for the 2012 FiFi Awards at Alice Tully Hall at Lincoln Center in New York City on May 21.The Perfume Magazine scores TWO 2012 FiFi Award Top-5 Finalist Nods and we Salute the Winners of the FiFi Awards, The Perfume Magazine

Co-Founder, creator and artist of A Dozen Roses, Sandy Cataldo, signing bottles

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The Perfume Magazine scores TWO 2012 FiFi Award Top-5 Finalist Nods and we

Salute the Winners of the FiFi Awards

NEW YORK, NY - At the Fragrance Foundation's Annual FiFi Awards Finalists Breakfast, held on April 27, 2012 at the Mandarin Oriental Hotel, The Perfume Magazine walked away with TWO of the Top-5 Finalist positions for the category, Editorial Excellence In Fragrance Coverage: Blog or E-Zine, adding to the 4 previous nominations garnered by the Magazine in 2009 and 2010. We are truly honored that two articles from our Winter Issue, Journey to the Heart of Fragrance, by Neil Sternberg and On Making Sense Out of Scents, by Elena Vosnaki were among the 5 Finalists. The winner of the 2012 FiFi Award for Editorial Excellence In Fragrance Coverage; Blog or E-Zine was Victoria Frolova of Bois de Jasmin for her article, Luxury vs. Function In Perfumery. The Perfume Magazine is the first ever online magazine/blog in history to earn six FiFi Top Five Finalist for Editorial Excellence Awards. Congratulations to our Finalists and to Victoria Frolova on her 2012 FiFi Award winning article! For full-coverage on all of the 2012 Finalists, visit the FiFi Awards Blog. The Perfume Magazine is incredibly thrilled to be recognized by The Fragrance Foundation, once again. Congratulations to our wonderful contributors!

Next months issue: A report of the FiFi Awards.